When asked his response to high-profile athletes such as Texas A&M’s Johnny Manziel producing more jersey sales and revenue for their schools because of their play, Delany cited A&M’s storied history (founded in 1876).

“If Johnny Manziel was playing arena football tomorrow, what is his uniform worth?” Delany said.

Gee, Jimbo, I don’t know.  Maybe we should ask Kevin Ware about that.  Or any other athlete in any other sporting venue who’s allowed to make a buck off his or her name.  Or maybe we could ask some of these good folks.  I’m sure somebody could come up with a number for you, not that you’re willing to pay a penny of it.

By the way, the NCAA just announced it turned a nifty $71 million dollar profit – “surplus”, as the organization prefers to call it – last year, in large part based on the nearly $709 million it earned from television and marketing rights fees.  Sounds like they’ll need it to pay for all that lawyering coming up, per Delany.

Big Ten commissioner Jim Delany is preparing for a fight in the Ed O’Bannon antitrust lawsuit that could alter the college athletics amateurism model.

Delany told reporters on Wednesday that he’s not expecting a settlement in the case, which began in 2009 over the NCAA’s profits from the likeness of former athletes. Delany believes the case — which could cut into the conference’s multibillion-dollar television revenue streams — will likely “go all the way.”

“There should be no compromise on it,” Delany said.

Suck it, Manziel.