<?xml version="1.0" encoding="UTF-8" standalone="yes"?><oembed><version><![CDATA[1.0]]></version><provider_name><![CDATA[GameUP24]]></provider_name><provider_url><![CDATA[https://gameup24.wordpress.com]]></provider_url><author_name><![CDATA[William A.]]></author_name><author_url><![CDATA[https://gameup24.wordpress.com/author/louzwate/]]></author_url><title><![CDATA[There Could Be Switch Shortages This Holiday And Here&#8217;s One Reason&nbsp;Why]]></title><type><![CDATA[link]]></type><html><![CDATA[<div><img src='https://static.gamespot.com/uploads/screen_medium/1179/11799911/3285376-screen+shot+2017-09-11+at+10.57.58+am.png' style='max-width:600px;' /></p>
<div>
<div><img src="http://ift.tt/2eXidjw" title="There Could Be Switch Shortages This Holiday And Here's One Reason Why - GameSpot"></p>
<div>
<div class="js-content-entity-body">
<p>Nintendo <a href="http://ift.tt/2wONtpe">cannot guarantee that there will be enough Switch units in the marketplace this holiday season to meet demand</a>, executive Reggie Fils-Aime said during a recent speaking event. Now, Fils-Aime has provided some further context about what he called &#8220;choke points&#8221; in the manufacturing chain.</p>
<p>The executive told <a href="http://ift.tt/2gTxyhI" rel="nofollow">The Financial Times </a>said the supply chain for the Switch is &#8220;complex,&#8221; adding that there are multiple components that could be &#8220;choke points.&#8221; The FT quotes analysts in Japan calling out one company in particular, Alps Electric, which makes components in the Joy-Con controllers. However, Fils-Aime wouldn&#8217;t give any details on particular sections of the Switch&#8217;s supply chain.</p>
<p>&#8220;There is not one choke point, there are multiple choke points,&#8221; he explained. &#8220;I won&#8217;t go into any more detail but it&#8217;s not just one component. I&#8217;m going to make millions of these units to flow into the marketplace. But what I don&#8217;t know is what the demand is going to be. And there is a potential that demand is going to outstrip supply.&#8221;</p>
<p>Fils-Aime went on to say that he wants to avoid a situation where consumers want a Switch and can&#8217;t get one. But the reality of the production of any piece of technology and strong demand means he cannot guarantee there won&#8217;t be shortages.</p>
<p>&#8220;We don&#8217;t want to have a consumer disappointed by not being able to get one for the holiday season. But managing that complex supply chain is a challenge,&#8221; he said.</p>
<p>Last month, a Nintendo spokesperson<a href="http://ift.tt/2vk4CcY"> said</a>, &#8220;We&#8217;re doing everything we can to make sure everyone who wants to buy a Nintendo Switch system can do so,&#8221; adding that the company will &#8220;ramp up production for the holiday period.&#8221;</p>
<p>As <a href="http://ift.tt/2gUMdwP" rel="nofollow"><em>The Wall Street Journal notes</em></a>, if Nintendo is looking to produce more Switch units than it had previously modelled, that could lead to some delicate conversations with suppliers over terms.</p>
<p>Nintendo has modelled 10 million Switch sales for the current fiscal year, which runs through March 2018. As of June 30, the latest period for which official data is available, <a href="http://ift.tt/2oPBwe7" rel="nofollow">the Switch had sold 4.7 million units worldwide</a>.</p>
<p>The holiday season is an important time for Nintendo and others. One of Nintendo&#8217;s biggest new game releases during the period is <a href="http://ift.tt/2onQhod">Super Mario Odyssey</a>, which comes out on October 27 for Switch.</p>
</p>
</p>
</p></div>
</p></div>
</div>
<p><em>Source: <a style="text-decoration:none;" href="http://ift.tt/2wTNUjw">GameSpot</a></em></div>
</div>
]]></html><thumbnail_url><![CDATA[https://i0.wp.com/static.gamespot.com/uploads/screen_medium/1179/11799911/3285376-screen+shot+2017-09-11+at+10.57.58+am.png?fit=440%2C330&ssl=1]]></thumbnail_url><thumbnail_width><![CDATA[]]></thumbnail_width><thumbnail_height><![CDATA[]]></thumbnail_height></oembed>