Back in February, I wrote a set of articles around Pokémon, this time I’ll write a 4 parts series focusing on a game series I like and find interesting: Fire Emblem.

Here is the breakdown:

• Part I: What is Fire Emblem?
• Part II: Differences between PR campaigns
• Part III: Fire Emblem Fates/Echoes/Warriors/Heroes PR Numbers
• Part IV: Conclusion

Important, please read:

• I don’t pretend to know-it-all
• For the whole analysis, I focused on the media relations part only, not influencers/bloggers/brand content/media buying/social networks etc. (Side note, if you are interested in PR, I’d suggest reading this: Read more about PESO Model here). 
• I don’t have access to Nintendo/Intelligent Systems  “insider” information, meaning that most of my analysis is based on
  • What can be found on the Internet
  • Some PR Tools that I use
  • My thoughts
• I used Nintendo of America PR efforts as a basis
• I use this kind of…