<?xml version="1.0" encoding="UTF-8" standalone="yes"?><oembed><version><![CDATA[1.0]]></version><provider_name><![CDATA[Scobleizer]]></provider_name><provider_url><![CDATA[http://scobleizer.blog]]></provider_url><author_name><![CDATA[Robert Scoble]]></author_name><author_url><![CDATA[https://scobleizer.blog/author/scobleizer/]]></author_url><title><![CDATA[Engineering food and drink experiences by and for&nbsp;geeks]]></title><type><![CDATA[link]]></type><html><![CDATA[<p>The geeks are cooking now. Or will be after they read &#8220;<a href="http://www.cookingforengineers.com/">Cooking for Engineers</a>.&#8221; Done by a software developer, Michael Chu, in Silicon Valley. Mmmm, this makes me hungry!</p>
<p><a href="http://www.okdork.com/">Noah Kagan</a> sent me this one (he&#8217;s a user experience designer, used to work for Facebook). We were talking last weekend about potential videoblogs that might be fun to do. His idea was to do a cooking show, which I thought was a great idea. Why would that work and why is that an opportunity that isn&#8217;t filled by mainstream media like Julia Childs? Because, let&#8217;s say I have an iPod. Let&#8217;s say I had 50 different recipes downloaded onto my iPod, but each one is a video podcast. First 10 seconds of each is a list of ingredients you need from the store. Now, no program on TV does that. Why? Cause that&#8217;s a lame format for something where you&#8217;ll watch for 30 or 60 minutes. But an iPod is different &#8212; you can select from a number of choices and you can carry the thing around with you. The needs of an iPod user are DIFFERENT than the needs of someone sitting on their Barcalounger watching a TV screen. Don&#8217;t ya think?</p>
<p>This opens up a whole raft of new content opportunities. Imagine if Robert Hess converted all his cocktails on <a href="http://www.drinkboy.com/">his Drinkboy site</a> to videos? (He&#8217;s a geek who works at Microsoft, by the way).</p>
<p>I wonder what a food critic, like <a href="http://tastingmenu.com/">Hillel Cooperman&#8217;s TastingMenu</a> (a geek who runs the Microsoft Max team at Microsoft) would be able to do with video? That site rocks, by the way.</p>
<p>Do you have a favorite food or drink site? Especially ones done by geeks with day jobs like these?</p>
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