Content is the value and experience the customer gets.

Narrative is more about *how* the game is emitted.

For example, early Star Trek’s “narrative” would be the sci-fi settings and lore. But the true content, the experience in the customer’s mind, was a naval experience not unlike Horatio Hornblower.

Like with Metroid, the ‘narrative’ could be the lore or mythology of the game. But the true ‘content’ of what is going on in the customer’s mind is something closer to the movie of Alien or Aliens.

My entire goal with that type of post of “Mario and his Content” was to move the magnifying glass away from the game and more towards the customer’s mind and imagination as that is where I believe where the magic occurs. I am trying to figure out why some games made us feel ‘awe’ while other games do not. Mario is as familiar a series than any other, so why not start there?